martes, 12 de noviembre de 2013

CeBIT on the social web

 

Facebook, Twitter and the rest – an audience in the millions actively takes part in CeBIT-related topics on the Internet.



Facebook, Twitter, blogs: An audience in the millions discusses CeBIT online

 
"Anyone who is in Hannover becomes a worldwide topic in the Internet community. An audience in the millions participated actively on the Internet on topics related to CeBIT. Twitter, Facebook and blogs in particular were used intensively. But the online reporting of conventional media on the high-tech event of the year was an occasion for intensive discussions and commentary within the Internet community."


Here the lead topic "Shareconomy" struck a chord with users. In addition, the community exchanged information on trends such as Big Data, the cloud, mobility, social business and the Internet of Things.

CeBIT as pioneer of digital communication

Whether blog, website, live stream, media center or an exhibitor database reflecting the "Who’s Who" of the digital economy: Never before has CeBIT had the interactive, all-channel presence that it has today. For example, it reported on trends and new products from the sector all year long at blog.cebit.de - and naturally covered CeBIT itself comprehensively.


The website cebit.com is the starting point for visitors, exhibitors and journalists for the mega event of the ICT sector. All year long, it makes available all the important information and comprehensive services for all the players in the sector in an updated form.


"True to the hot 'shareconomy' topic, users develop exciting ideas relating to CeBIT and its exhibitors and products using crowd-sourcing on the specially developed Open Innovation Platform."


The new CeBIT app gives you all the important information and services, even when you are on the go, at any time. New this year were the Buddyfinder and the mobile CeBIT ticket, which could be scanned quickly and easily at the entrance terminal. That means CeBIT guests reached the fairgrounds even more quickly. Exhibitors used the "app in app" format as a comprehensive advertising option for their involvement in the fair.


The growth of online activities and demand on the web is unabated. In all, more than 1 million users saw these services just during CeBIT week.


CeBIT in the Media

More than 4,400 journalists from 65 countries attended CeBIT to report on the world's most important ICT event


 

 

 





No hay comentarios:

Publicar un comentario