martes, 12 de noviembre de 2013

Partner Country Great Britain UK named as Partner Country for BITKOM and CeBIT

The German Federal Association for Information Technology, Telecommunications and New Media (BITKOM) and CeBIT, the No. 1 tradeshow for the digital industries, have named the United Kingdom as their official Partner Country for 2014.



On 11th September, Simon McDonald, British Ambassador in Berlin, Nick Baird, CEO at UKTI and Marius Felzmann, Senior Vice President CeBIT at Deutsche Messe signed the MoU of CeBIT's Partnercountry UK 2014.


The partnership between the IT industries of both countries at CeBIT has been made possible by two cooperation agreements between Deutsche Messe and UKTI and the German and British IT industry associations BITKOM and Intellect.
"The partnership between these two industrial nations is testimony to Europe's strength. As well as being home to their fair share of global IT players, the UK and Germany each have a very healthy IT startup scene. The closer cooperation envisaged by the Partner Country concept harbors major commercial potential for both countries," commented Oliver Frese, the Deutsche Messe Managing Board member in charge of CeBIT.
This view was echoed by BITKOM President Dieter Kempf: "The UK is the second-largest ICT market in Europe after Germany. The networking and dialogue opportunities at next year's CeBIT will be of enormous benefit to exhibitors. For small and medium businesses in particular, the fair is an affordable, highly effective means of forging key international contacts."


The German-British IT Summit on 10 March, the opening day of CeBIT, will be attended by high-ranking government leaders from both countries.

UK ICT market in growth mode

Despite a difficult economic climate, Britain’s IT and telecommunications sector has enjoyed moderate but steady growth in revenues over the past few years. EITO (European Information Technology Observatory) is predicting the sector to grow its revenues by 2 percent to around 128 billion euros in 2013 on the back of growing demand for tablet computers and smartphones and increased investment in software and mobile infrastructure.



 

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